We are the leading distributor of innovative medical devices, skincare, and cosmetics in the region.
We offer exceptional support to our sub-disruptors, including sales and marketing planning and employee training.
Our products are of the highest quality and are backed by scientific research.
We are committed to making a positive impact on the health and well-being of our customers.
Core Values
Innovation, Integrity, Partnership
Excellence, and Social Responsibility.
Our core values are key to our culture. These values act as a compass for how we conduct our business and the basis for guiding principles and culture of the company. These values provide clarity and guidance to move ahead. They act as the driving force behind our clear communication, quality assurance, superior performance and professional integrity.
With these values, we create a balance between employees, clients and communities we serve. They are a core part of our company, and we align every activity with these values performed in the company.
Mission Statement
We strive to be the trusted partner of choice for those seeking to improve the lives of their customers through cutting-edge solutions. Our commitment to excellence extends beyond product quality; we are dedicated to fostering long-term partnerships based on mutual respect, trust, and collaboration. By empowering our sub-disruptors with the tools and resources they need to succeed, we aim to create a ripple effect of positive change throughout the region.
Primary Target Audience
Secondary Target Audience
Healthcare professionals, beauty professionals, and consumers.
Products and Services
- Product Categories:
- Medical Devices
- Skincare Products
- Cosmetics
- Services:
- Sub-disruptor Support
- Sales and Marketing Planning
- Employee Training
- End Sales Point Visits
Unique Selling Propositions
- Disruptive Innovation:
- We are pioneers in bringing cutting-edge products to the market.
- Regional Expertise:
- Deep understanding of the Middle Eastern and South African markets.
- Comprehensive Support:
- We provide end-to-end support for our sub-disruptors.
- Quality Assurance:
- We prioritize product quality and safety.